Elon Musk has said that Twitter Blue $8 tick subscription service will be relaunched with verification on November 29 after a first attempt saw an embarrassing spate of fake accounts.
‘Punting relaunch of Blue Verified to November 29th to make sure that it is rock solid,’ Musk tweeted, delaying his new revamp, originally promised for Tuesday, by two weeks.
Elon Musk, the newly appointed CEO of Twitter, announced that the service will charge users $8 per month to verify their accounts. Musk claimed that this move will abolish the “existing lords & peasants’ structure” on the platform and bring in fresh money for the company.
The announcement follows the world’s richest man’s controversial $44 billion acquisition of sole ownership of the dominant social media company.
“Put the people in charge! He tweeted, “Blue for $8/month,” making reference to the platform’s well-known blue checkmark that denotes a legitimate, verified account.
In the comments to his first tweet, Musk noted that the new plan’s pricing would be changed by region “proportionate to purchasing power parity” and would also feature “priority” in reacting to and looking for postings, which he described as “important to beat spam/scam.”
Read more: Twitter to reportedly launch a $2.99 ‘Twitter Blue’ subscription service
Additionally, consumers would have access to more video features, less advertisements, and the option to “obtain a paywall bypass for publications willing to collaborate with us.” Musk tweeted, “This will also provide Twitter with a money stream to reward content providers.”
In addition to giving users verification rights, the new program would take over Twitter Blue’s present features, which include, for example, the ability to modify tweets and are now offered for $5 a month.
The SpaceX and Tesla CEO suggested the $8 monthly price in a Twitter response to author Stephen King earlier on Tuesday. King was concerned over rumors that the verification service may cost $20 per month.
“We must find a way to pay the bills!”. Twitter can’t rely just on sponsors. How about $8. Chief Twit responded.
The 51-year-old entrepreneur has made significant changes at Twitter, including the recent dismissal of the entire board of directors, including CEO Parag Agrawal.
Read more: Elon Musk, who runs Tesla, SpaceX and Neuralink, will now be Twitter CEO
According to The Washington Post, Musk, whose account bio presently says “Twitter Complaint Hotline Operator,” intends to terminate about 75% of the 7,500 workers at his new company.
Some advertisers, the company’s main source of income, have expressed concern over Musk’s prior comments criticizing Twitter’s content moderation measures as being overly harsh and his frequent posting of boundary-testing memes.
He announced the creation of a content moderation council in an effort to reassure the public that the site will turn into a “free-for-all hellscape.”
